The Industry Outbound Alliance of Longhua District, a public service platform supporting outbound enterprises based in Longhua, recently held promotional conferences on business opportunities in European markets at the Longhua International Cooperation Center.

One of the events, held on March 28, focused on the expanding business opportunities arising from deepened economic cooperation between China and Russia. The session briefed attendees on how the alliance helps enterprises successfully enter the Russian market by providing services in supply chain management, financial support, and compliance certification.

During the sharing session, representatives from the supply chain sector addressed challenges in accessing the Russian market and discussed corresponding countermeasures. They shared case studies on business localization strategies and cross-border payments. The alliance encouraged enterprises, particularly small and medium-sized businesses, to leverage digital service platforms to establish overseas distribution networks and warehouses, bridge information gaps between local and international markets, and enhance brand-building and product competitiveness.

Another promotional event, held on March 30, focused on emerging business opportunities between China and Germany. The event attracted over 80 government officials, entrepreneurs, and representatives from technology enterprises.

At the event, several local enterprises showcased their projects and achievements, while representatives from the German Cultural and Economic Promotion Association introduced 25 projects spanning healthcare, vaccines, transportation, and other sectors.

The German Cultural and Economic Promotion Association and the Shenzhen Service and Trade Association signed an agreement during the event, with both organizations receiving letters of appointment from the Industry Outbound Alliance of Longhua District.

“Information gaps, logistics costs, and localization challenges often hinder the outbound expansion of Chinese enterprises,” said a staff member from the district’s commerce bureau. “Under the framework of the Industry Outbound Alliance, we will continue to host more exchange seminars tailored to the needs of local enterprises across different sectors, helping them connect with suitable clients in their target overseas markets.”