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Longhua entrepreneurs make Forbes China's cross-border e-commerce list

Source: Shenzhen DailyRelease time: 2026-07-08 【font: large medium small

Two entrepreneurs from Longhua District have been named to the 2026 Forbes China New Generation Cross-border E-commerce 30 list, highlighting the district's growing role in developing global consumer technology brands.


The annual ranking recognizes Chen Chun, co-founder of Longhua-based Creality, and Huang Yang, founder of Hanyang Technology, for building internationally competitive businesses through product innovation and brand development.


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(From L)  Chen Chun, co-founder of Longhua-based Creality, and Huang Yang, founder of Hanyang Technology.  Photos from Bao'an Daily


The list, jointly launched by Forbes China and Amazon Global Selling, honors young entrepreneurs who are reshaping China's cross-border e-commerce sector through innovation, differentiated products, global expansion and business performance.


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Consumer 3D printers developed by Creality are displayed at the company's showroom in Longhua District. 


Chen has helped transform Creality into one of the world's leading consumer 3D printing companies. Since co-founding the company in Longhua, he has led the launch of several bestselling products, including the Ender-3 desktop 3D printer, which gained worldwide popularity for combining strong performance with affordability.


As overseas demand accelerated, Creality expanded its global direct-to-consumer strategy, established an online user community and strengthened investment in research and development. The company was listed on the Hong Kong Stock Exchange in May and recently earned a place on the 2026 Fortune China Tech 50. Today, its products are sold in more than 140 countries and regions.


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Yarbo, developed by Hanyang Technology, is known as the world's first modular yard robot. 


Huang followed a different path by focusing on robotic solutions for outdoor yard maintenance. Drawing on his background in mechanical engineering and artificial intelligence, he spent eight years developing Yarbo, described as the world's first modular yard robot. Its interchangeable design enables a single machine to perform tasks such as snow removal, lawn mowing and leaf blowing.


Commercial deliveries began in 2023. In 2024, Hanyang Technology reported sales exceeding US$25 million and completed a Series B financing round worth 200 million yuan. The company has also established operations in North America and Europe as it prepares for further global expansion.


According to Forbes China, this year's honorees have an average age of just 35. Many are leveraging AI, digital marketing and data-driven product development to build international brands, reflecting a shift in China's cross-border e-commerce industry from competing primarily on price to competing through innovation, product quality and brand value.

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