The headquarters of Marisfrolg Fashion Group in Longhua’s Dalang Fashion Town --- previously accessible only to invited guests and rights holders --- will open its doors to the public starting Oct. 1, the first day of the National Day holiday.

To mark the occasion, an eight-day exhibition titled “Gentle Force” will be held from Oct. 1 to 8, celebrating the official opening of this cultural landmark and the debut of its newly constructed art museum.

During the holiday, visitors can enjoy free guided tours (beginning at 2 p.m. daily) and fashion performances featuring the latest runway collections from the Marisfrolg family of brands.

In addition, the group will roll out a series of themed promotions, including travel and portrait photography packages, a vegan leather workshop, garden high tea, and a Cantonese-style evening banquet.

Exhibition tickets: 190 yuan

Address: West Entrance, Marisfrolg Headquarters, Longhua District (玛丝菲尔大厦-西门)

Metro: Line 6 to Yangtai Mountain East (阳台山东), Exit C1; then take a shuttle bus

Opening hours: 1-6 p.m., Oct. 1-8